Here’s why cycling is not and never will be the new golf

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Hey, I get it — once in awhile you get a slow news day. But tell me, esteemed editors at the New York Times, did you really need to trot out a “Cycling is the new golf” story” this week? After all, we’re now in decade #2 of these stories. Everyone here at VeloNews has simply lost count, but Google returns about 11.9 million search results for the term.

But who am I to cast stones? We at VeloNews have our dry spells and occasionally dip too deep into the well, with silly photos from winter training camps.

In fact, my true objection to Sarah Max’s Strava … um … business story is that cycling cannot, and will never be the new golf.

If you’re like me, you’ll probably agree that it’s pretty hard to carry a conversation during a group ride. I’m sure most of these fast-talking California tech bros have dialed start-up pitches. But nothing disrupts your explanation of disruptive technology quite like pointing out a raccoon pancake in the road. For that matter, if you’re whipping down Hawk Hill outside the Bay, …

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