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‘Vardy most abused online’
- Updated: July 19, 2016
Jamie Vardy received more direct online abuse than anyone else in England’s Euro 2016 camp bar Roy Hodgson, according a study.
Kick It Out, football’s equality and inclusion organisation, has published new research to reveal the total amount of football-related discrimination on social media during Euro 2016.
The organisation’s #KlickItOut campaign has been running to raise awareness around the impact of online discrimination and how supporters can report such instances.The research, conducted by Brandwatch, a world-leading social listening and analytics company, focuses on the volume of discriminatory messages directed towards players and managers at Euro 2016 from June 10 to July 10.Brandwatch monitored discrimination towards all players and managers from England, Wales, Northern Ireland and the Republic of Ireland, while abuse levelled against five selected players from the other 20 nations was also analysed.
The figures shown below are to be considered as the best estimate of “direct abuse” only.
The estimated instances of discriminatory abuse during the tournament amount to approximately …
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