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Report: Caesars Considering Sale of Caesars Interactive Entertainment for Estimated $4B
- Updated: May 16, 2016
According to reports, Caesars Entertainment Corp. is considering the sale of Caesars Interactive Entertainment (CIE) after receiving multiple unsolicited bids to acquire its division.
BloombergTechnologies reported that an insider that wished not to be identified valued a potential acquisition at approximately $4 billion. Caesars appears to be taking the bids seriously with the Wall Street Journal reporting that they have hired the investment banking firm Raine Group to help evaluate the proposals.
CIE is attractive due to being one of the industry leaders in social media casino games with popular titles including Slotomania and Bingo Blitz along with owning the company which operates its real-money regulated online gaming platforms in Nevada and New Jersey. However, the division might be best known among poker …
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