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SABRES ANNOUNCE NEW DYNAMIC TICKET PRICING STRUCTURE
- Updated: August 24, 2016
The Buffalo Sabres today announced a new dynamic ticket pricing model for all Sabres home games in the 2016-17 regular season that will adjust ticket prices to better reflect demand throughout the season.
The new pricing plan was developed through a partnership with Qcue, a dynamic pricing company that has previously partnered with several other sports and entertainment organizations. The plan categorizes each game into one of three pricing tiers to determine the initial box office ticket price for individual game tickets. Games are categorized based on the opponent, time of the year, day of the week, classic rivalries and games against marquee players.
As fans purchase tickets, the price of each individual game can rise or fall to better …
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