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Coyotes Name Sandy as President of Roadrunners
- Updated: July 18, 2016
FOR IMMEDIATE RELEASE: Monday, July 18, 2016
GLENDALE, ARIZONA — Arizona Coyotes President and CEO Anthony LeBlanc announced today that the Coyotes have named Brian Sandy as President of the Tucson Roadrunners. Sandy joins the Coyotes organization from Learfield Sports, where he served as the General Manager overseeing all corporate partnership efforts for Sacramento State’s 21 NCAA sports programs.
“We are thrilled to have Brian join us as the President of the Tucson Roadrunners,” said LeBlanc. “Brian is an experienced sales and marketing executive who has an exemplary track record of success in the sports industry. He is very familiar with the Tucson market and has previous experience running professional hockey franchises. He’s the perfect fit for us.”
Prior to joining Sacramento State Athletics, Sandy served as the President of the Portland Thunder’s Arena Football League team (2014-15). Sandy directed all operations for the startup AFL franchise. In 2013-14, Sandy was the President and Alternate Governor for the Stockton Thunder (ECHL) hockey team. While with both organizations, Sandy oversaw all sales, client services, marketing, branding, advertising, promotions, event management, broadcasting, community and media relations, hockey/football operations, merchandise, legal, accounting and P&L management, human resources management, venue lease administration and league compliance.
“I’m truly honored to return to Tucson and to join the Coyotes organization,” said Sandy. “I look forward to helping establish the Roadrunners brand, both on the ice and within the community. This is a once-in-a-lifetime opportunity.”
In 2013, Sandy was named as the Associate General Manager for the University of Arizona Athletics/IMG College. Sandy orchestrated multi-million dollar sales, service and marketing efforts for 19 University of …
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