New fresh look of the MOTW, three comentators in action

Starting this season EHF Marketing would like to bring Europe’s premier handball competition to a whole new level. To achieve this, a greater focus will be put on this season’s MATCH OF THE WEEK (MOTW) ties and the engagement with fans through our various social media channels will increase. The aim of this is to make games during the whole season more accessible for handball fans and to create an arc of suspense towards the VELUX EHF FINAL4 in Cologne. The first episode of the MOTW in 2016/17 will take place on this Saturday in northern Germany, where the 2014 VELUX EHF Champions League winners SG Flensburg-Handewitt receive the runners-up of the previous two seasons Telekom Veszprém. EHF Marketing will take one match per round as the MOTW, as it has been custom in past seasons. The most interesting game in terms of fan’s expectations and the entertainment value of the tie will be selected. Whether well-known clubs compete against each other or less experienced clubs fight to …

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