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Quality and consistency key to success of a global World League
- Updated: September 13, 2016
Lausanne, Switzerland, September 13, 2016 – FIVB Secretary General Fernando Lima stressed to members of the FIVB World League Council the importance of product consistency during its annual meeting held at the FIVB headquarters in Lausanne on Tuesday.The Council discussed the road ahead for the FIVB Volleyball World League which enters its 28th year in 2017 and Mr Lima said the focus was twofold. “We have a great competition with some outstanding athletes but the FIVB is working to ensure the World League becomes a truly global product, easily recognisable in whichever country it takes place in,” he said. “It is also focusing on improving TV production, to promote a better communication of matches to fans. At the same time, the FIVB wishes to maintain the level of integration between the sport and entertainment, which …
