Changes to the PokerStars Rewards Program Coming in 2017

PokerStars announced Sept. 9 on its blog that it will once again be revamping its rewards program during 2017.

While the changes themselves and the exact date they will take effect have not yet been disclosed, Vice President of Corporate Communications for Amaya Inc. and PokerStars Eric Hollreiser said PokerStars will be awarding players across all verticals including poker, casino and sportsbook.

Hollreiser also mentioned that annual awards will be eliminated in the new program. The Supernova status will remain as part of the new rewards program; however, it will be converted from an annual goal to a monthly one. Players achieving Supernova status in 2016 will be able to keep their status until the new rewards program is rolled out.

PokerStars has already emailed any customer that achieved Supernova status or has accumulated at least 45,000 VPPs about this change.

While PokerStars has not announced which targets will achieve each VIP status or what the new rewards will be, Hollreiser did imply that it will be different for each player. Additionally, the targets might not be fully attributed to a monthly goal which PokerStars believes will benefit its recreational players, most of its current customer base.

“A key challenge with the current rewards system is that player progress resets each month,” Hollreiser said. “While that’s great for those that play the most, the vast majority of our players only play intermittently and casually; resetting VIP progress each month can make it a tough rewards system for those players to engage with. So, at some point during 2017, we will make the switch from the current monthly status system to one that is more personalized to your recent gaming activity and player …

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